Saturday, August 30, 2014

9 secrets Mark Twain taught us about advertising

Sunday, November 17, 2013

4 Businesses Winning With Mobile Marketing

4 Businesses Winning With Mobile Advertising - Mashable

Thu, 07 Nov 2013 15:53:36 GMT

4 Businesses Winning With Mobile AdvertisingMashableWith 17.4% of web traffic coming directly from mobile this year alone, a 6% uptick since 2012, it's no wonder that more and more companies are developing smart mobile advertising strategies to incre ...

Thursday, November 14, 2013

Radio's Effectiveness

Wed, 13 Nov 2013 11:56:31 GMT

A study done by the U.K.'s RADIO ADVERTISING BUREAU, along with major international ad buying shops including MINDSHARE, MEDIAVEST, MEDIACOM and HAVAS MEDIA GROUP has good news for business ...

Wednesday, November 13, 2013

50 Essential Mobile Marketing Facts

Wed, 13 Nov 2013 04:40:12 GMT

Fifty Essential Mobile Marketing FactsForbesSince we're on the topic of mobile marketing and the growing role it will play in 2014, I was grateful for a gem I received today from friend Mary Scott, president of software company Fishbowl, and Tom Rhot ...

Sunday, November 03, 2013


PR News | Seven Scary Cases of Crisis Management PR ...

Negative headlines are just the tip of the iceberg, since it's hard to gauge a brand's crisis response based on media coverage or social sharing. But the following get our votes for the scariest crisis situations so far this year.

Friday, November 01, 2013

Sunday, October 27, 2013

New marketing trend: Meet the 'manfluencers

New marketing trend: Meet the 'manfluencers' 

New marketing trend: Meet the 'manfluencers'USA TODAYYou may have heard the term 'mancession,' coined because the recent recession took a bigger toll on men than women. But 'manfluencers'? That, as Quartz explains, is a trademarked term from Midan Ma ...